The project was an e-commerce photography theme as well as capturing lookbook images and video content all in a half-day timeframe, it was a lot to do but with the help of a willing and talented team we managed to pull it off. Callum at JEM City selected three fantastic models from Nemesis Model Management and they were a dream to work with and helped make my job easier.


We managed to capture e-commerce photography of their full range for their shopify site as well as a more ‘in-situ’ or ‘lifestyle’ vibe. The venue at Stoop Creative studio in Manchester offers an infinity cove as well as a concrete effect corner and natural light from multiple windows so we were able to get many variations for future projects.